Dublin, Ireland
Anantara The Marker
Dublin stands at the forefront of Europe’s tech and MSP ecosystem, serving as a major hub for global technology companies, cloud providers, and cybersecurity innovators.
With its business-friendly environment, strong digital infrastructure, and deep talent pool, the city has become a key player in the managed services sector, supporting MSPs in delivering cutting-edge solutions to businesses across Europe.
As home to the EMEA headquarters of leading technology firms, Dublin offers a strategic setting for MSPs to explore emerging trends, regulatory challenges, and growth opportunities in the ever-evolving IT landscape.
Event Gallery
Event Attendees
Event Sponsors
Event Agenda
This event will be presented in English.
Registration Opens
Meet and greet, collect your badge, and connect with peers over coffee as we set the stage for a day of insight, networking, and strategic discussion.
Welcome Remarks
Welcome message from the event moderator, information and logistics about the day.
Participants Include
Unlocking MSP Growth Potential with Kevin O’Loughlin, CEO of Nostra
In this opening fireside chat, a leading MSP executive shares first-hand insights into what’s driving real growth in today’s competitive managed services market. From scaling operations and developing new revenue streams to building a resilient team culture and navigating client demands, this conversation will explore the practical strategies that successful MSPs are using to thrive. Expect honest reflections on lessons learned, smart investments, and how to stay agile in a rapidly evolving tech and customer landscape.
Participants Include
Panel 1: Strengthening Cybersecurity for MSPs
As MSPs shoulder greater responsibility for their clients’ security posture, the threat landscape continues to grow more complex. This session explores the realities of defending against evolving cyberattacks, balancing compliance obligations, and maintaining trust with clients. Attendees will hear how other MSPs are adapting their security stack and services to stay ahead of ransomware, phishing, and zero-day threats while managing cost and operational burden.
Moderated by
Participants Include
Panel 2: AI-Driven Automation for MSPs
The promise of AI is no longer a future concept - it’s already reshaping how MSPs deliver and manage IT services. This panel examines real-world use cases of AI in MSP environments, from automated ticketing and intelligent alerting to predictive analytics and proactive client service. Join the conversation to hear how peers are integrating AI into operations while navigating the challenges around training, transparency, and practical value.
Participants Include
Networking Break & Refreshments
Take a break, grab a coffee, and connect with fellow delegates and sponsors in a relaxed setting.
Panel 3: Sales, Marketing & Growth Strategies for MSPs
Growth doesn’t happen by accident. This panel focuses on building scalable strategies for client acquisition, retention, and brand visibility. Learn from successful MSPs about what’s driving pipeline performance - whether through outbound sales, inbound marketing, account-based tactics, or vertical specialisation - and discover the key metrics and mindset shifts behind consistent, profitable growth.
Participants Include
Panel 4: Mergers, Acquisitions & Strategic Expansion
Whether you’re preparing to grow through acquisition, considering a future exit, or simply trying to understand market dynamics, this panel offers strategic insight into M&A for MSPs. Hear from operators and advisors on what makes a business attractive to buyers, how to assess acquisition opportunities, and what the roadmap looks like from first conversation to post-deal integration.
Moderated by
Participants Include
Lunch & Informal Networking
Enjoy a high-quality lunch while continuing conversations with fellow MSP leaders, sponsors, and speakers.
Micro Insight Sessions
Quickfire sponsor-led sessions sharing sharp, non-salesy insights in just five minutes each. Designed to educate and spark ideas ahead of the networking time - where you can dive in deeper with the sponsors.
Wrap-Up & Closing Insights
A short summary of the day’s key insights, with thanks to our sponsors, speakers, and delegates.
Drinks Reception & Networking
Unwind, connect further, and continue the conversation in an informal setting over drinks.
Event Speakers
Geoff Undrell
Moderator
Asgard Marketing Limited
Ben Abbott
Sales Manager, MSP Email Security – EMEA
Check Point
Andrew Walker Brown
MSSP Sales Engineer
Check Point
Seamus Quinn
CEO
CyberContego
Christine Horton
Event Moderator
Ken Roulston
Managing Partner
Ex2 Consultancy
Aalok Shukla
CEO & Co-founder
Implement AI
Jack Cooke
Senior Channel Development Manager
Kaseya
Kevin O’Loughlin
CEO
Nostra
Steven Wood
Director of Solution Consulting, OpenText Cybersecurity
OpenText
Michael Conway
Managing Director
Renaissance
Lee Bristow
Director of Cyber & AI Governance
Saros Consulting
Paul Delahunty
Chief Information Security Officer
Stryve
Ronan Connell
Sales Director UK & Ireland
Talink
Mark Copeman
Director of Wingman MSP Marketing
Wingman MSP Marketing