Nikki Laker

Nikki Laker is the Marketing Director at Opus Technology, the UK’s largest independent MSP. Over the past year she has transformed how Opus delivers marketing, CX, and GTM execution by embedding AI into day-to-day operations, enabling a small team to perform at enterprise scale. Nikki specialises in practical AI deployment for MSPs, covering content production and automation, LLM discoverability, operational efficiencies and ABM acceleration. She is known as an early adopter with a practical approach to AI, focusing on what actually works in the MSP world rather than theory or hype.