Adrian Harrow
Head of Marketing
Econocom UK & IRL
Adrian is an experienced marketing leader who has worked in the technology sector for 12 years, driving strategic growth and commercial success across multiple areas of the IT channel. Currently Head of Marketing for Econocom in the UK, Adrian oversees the full marketing function across four business lines – finance, workplace, infrastructure, and audiovisual.
Adrian has led high-impact campaigns focused on vendor partnerships, product launches, customer acquisition, and rebranding initiatives. His work includes delivering UK-wide and EMEA marketing strategies, developing end-to-end device lifecycle messaging, managing multi-channel campaigns across Apple, Microsoft, Lenovo, and other global brands. He brings a commercial mindset to marketing, aligning it closely with sales and operational goals.